Designing ways to communicate that connect experience and meaning.
Interpretation is a way of thinking and a practical method for fostering understanding and connection between people and land.
This is not simply about providing explanations or information. It's an approach that unravels the unique value and stories of the region's nature and culture, and shares them with visitors, thereby fostering meaningful relationships between people and the land.
Beyond guides and experiential programs, we aim to convey a consistent narrative through every touchpoint—exhibits, signage, websites, merchandise, and more. The overall interpretation plan serves as the guiding principle for achieving this.
This plan is not solely aimed at promoting tourism.
This will serve as a foundation for supporting a sustainable society by balancing the conservation and utilization of local resources.
Interpretation is not about "communicating," but about "nurturing relationships."
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